Army Digital Mapping Center Essay Example for Free

Army Digital Mapping Center Essay A Candidate must be either :(a) a citizen of India or, (b) a subject of Nepal, or (c) a subject of Bhutan, or (d) a Tibetan refugee who came to India before 1st January 1962 with the intention of permanently settling in India, or (e) a person of Indian origin who has migrated from Pakistan, Burma, Sri Lanka or East African countries Kenya, Uganda, the United Republic of Tanzania (formerly Tanganiyka and Zanzibar), Zambia, Malavi, Zair Ethiopa and Vietnam, with the intention of permanently settling in India. Provided that a candidate who belongs to categories (b), (c), (d) and (e) above shall be a person in whose favour a certificate for eligibility has been issued by the Govt of India. Note : The application of candidate in whose case a certificate of eligibility is necessary, may be considered in the Deptt, and if recommended for appointment, the candidates may also be provisionally appointed subject to necessary certificate being issued in his favour by the Govt of India. Applications of the Candidates who does NOT fulfill the eligibility criteria will be out right and NO intimation in this regard will be given to the candidates. Minimum Qualification 2. All applicants must fulfill the educational requirements of the post, age and other conditions as stipulated in advertisement. They are advised to satisfy themselves before applying that they possess at least the essential qualification laid down for relevant post. No enquiry for advice regarding eligibility will be entertained. Note – I. The prescribed essential qualifications are minimum and the mere possession of the same does not entitle candidates to be called for written examination. 2 Note – II. Where the number of applications received in response to an advertisement is large and it will not be convenient or possible for the Deptt to call for written test all the candidates, the Deptt at their discretion may restrict the number of candidates, to a reasonable limit based on the marks obtained in the qualifying examination. In case of grading system, the candidate must furnish conversion formula duly approved by the respective Board/Institute. . The candidate should mention all the qualifications and experience in the relevant field over and above the minimum qualifications and should attach attested copies of the certificate in support thereof. Candidates must apply in the application in the format published in this advertisement and fill up all the columns in their own hand in BLOCK letters in the presc ribed format as per Annexure 1. 5. Applications on formats other than the one indicated will be summarily rejected. 6.

lighthod Detachment in Joseph Conrads Heart of Darkness :: Heart Darkness essays

Detachment in Heart of Darkness In the book Heart of Darkness, Marlowe only allows himself to form only one bond. Marlowe allows himself to form a small "safe" attachment to Kurtz because Kurtz is already very attached. He does not form any other bonds. In fact, he uses his racism to eliminate the possibility of having feelings for about ninety nine percent of the African population. Marlowe not only looks at the African people as being to different from him to be normal, but he goes so far as to describe Africa as being another world, a world containing savages. He would not let himself become attached to this land, or it's inhabitants. Anytime he feels himself having a relationship with anyone, he purposely stops himself from feeling, fearing that opening himself up may result in rejection and/or heartbreak. He claimed that he felt a connection with Kurtz this, I believe, is because he knew that this was "safe." This was "safe" because he knew that Kurtz would die before any real attachment could be made. He also knew that Kurtz would not have the same feeling for him as he had for Kurtz. This is because Kurtz already had two girlfriends, and a best friend (the Russian). This was something that Marlowe could deal with because Kurtz was already deeply involved so it held little risk for intense attachment. This is also shown when the helmsman, man who steers the ship, gets killed. Marlowe says that he liked that man because he was reliable, and not mush else. He did not even shed a tear for a man that he worked everyday with for the last six months. He simply threw him overboard, thinking about it for only a few minutes and then, he walked away. The Cannibals on the ship were starving. They had almost no food with them, and were not given the opportunity to buy food. The helmsman body could have been enough food for all of them for awhile. Marlowe, acting in character, did not care about this. He said that it may start a bad chain of events. Because of this all of the Cannibals went hungry for the rest of the trip. Going along with his inability to have healthy relationships with people and his inability to care, is his racism. This racism acts as a good buffer against attachment.

Quality of Life for the Patient and Family Essay

Quality of life has a different meaning for everyone. Many personal thoughts and feelings can come into play when caring for others during the end stages of life. However as a nurse and caregiver, these opinions must be put aside at this significant time. For some health care providers, we may feel that keeping the patient comfortable and having them surrounded by family is most important. However, for the patient, personal culture, lifestyle and value for one self as well as a sense of independence in handling this time alone is most imperative. Therefor a nurse must consider the individual’s past experiences, present lifestyle and personal hopes in which they choose to live in relation to their goals, expectations, standards and concerns at this stage. One must meet not only the physical needs of the patient but the psychosocial demands in this sensitive time of need. Seeking aggressive medical treatment vs. palliative care is something that is very personal and differs from individual to individual. Nurses’ opinions and suggestions of the â€Å"best care† should not be voiced to the patient or family, even if asked directly. For Mrs. Thomas, time also plays an important role. She is young and may have many other worries than those of an older age experience in preparing for end of life. A nurse must consider what areas of life are important to her and what is the relative importance of each of these areas. Personal perception that counting on family support is huge, but may not be possible in Mrs. Thomas’ situation as her children live out of town. STRATEGIES TO IMPROVE QUALITY OF LIFE The nurse should look at several strategies that directly impact the patient as well as the family. Quality of life not only looks at the health status  the patient but those directly involved in the care of the patient. This encompasses a broader set of planning including finances, housing, and employment. This will have a direct impact on the entire family. Three important strategies that are helpful to relieve overall stress and promote optimal coping skills include: 1) patient awareness of disease process, 2) available support from healthcare providers and 3) addressing physical as well as the psychosocial needs of the patient. Healthcare professionals must be prepared and speak directly with the patient and family when it is determined best to the physician’s ability, that the identified disease of breast cancer will cause death. Advance planning and preparation may be helpful in dying well if Mrs. Thomas is more aware about her status of disease. Physicians and nurses must change the plan of aggressive medical treatments of curing the disease of breast cancer and concentrate providing support and a comfortable well being of the deteriorating disease process. This in turn should provide a plan of care for relief of pain, contentment to the patient and focus on the overall whole being of quality of life. The homecare team can include doctors, nurses, home health aides, social workers, and clergy as well as trained volunteers. Most team members provide on-call 24 hours a day, 7 days a week to deliver support. The patient and family should feel the comfort in calling these resources at anytime. The nurse must remind Mrs. Thomas and her husband that they are not â€Å"bothering† any team member by asking for assistance. The team must always work together and communicate the patient’s goals for end-of-life care. It is important for all to realize this is very individualized for each patient and family member. Each individual strategy should include caring for the whole person physically, emotionally, socially and spiritually. It important for the team to develop strengths based perspectives of psychosocial interventions and listen to what the patient and family have to say to enable them to cope better. In doing so, the team must also communicate on each encounter with Mrs. Thomas and family as well as each other to assure that her and the husband’s needs are being met. HOLISTIC CARE A holistic nursing care plan in valuable in delivering care to the entire person in supporting the physical, mental, spiritual, emotional, social and  environmental needs. With this approach, nursing care needs to move away from viewing Mrs. Thomas as merely a ‘diagnosis’ and treating her as a whole person. Nursing goals should be to develop immediate trust with the patient and family, provide comfort, supportive care, and symptom management. This can be achieved by effective communication and providing a calm, relaxed setting for Mrs. Thomas. Allowing her to speak openly and honestly about her feelings and emotions of grief, physical complaints such as pain, nausea, and difficulty sleeping is a good way to start to develop a trusting nurse/patient relationship. As a nurse, one must be supportive and be willing to listen openly. Once Mrs. Thomas begins to express these types of things, the nurse must review and evaluate every visit to improve specific concerns with her. More importantly, healthcare providers must display an openness to hear new concerns and prioritize the needs of the patient and family. FUNCTIONAL ABILITY Assessments to maintain the self functional ability for Mrs. Thomas should include creating a plan to achieve realistic goals and allow self care as long as possible. This in turn can give control back to Mrs. Thomas, help raise confidence and value her quality of life. Mrs. Thomas’ physical, social and environmental conditions should also be considered to help her care for herself. Discussing the 24/7 availability of visits from registered nurses and social workers, involving family and friends or volunteers that can help with running errands and meal preparation for adequate dietary intake, and discussing appropriate medical equipment to assist with ADLs such as performing personal hygiene can prove to be helpful. PROVIDING ADDITIONAL CARE When self-care is no longer possible, the importance of more frequent nurse and/or social worker visits, and interaction of clergy is valuable. In addition, further involvement of additional family, friends, home health aides or volunteers to assist not only with running errands, meal preparation and assistance with ADLs but being present in the home for longer periods to care directly for Mrs. Thomas becomes more imperative. The nurse can assist in making sure appropriate DME equipment is in the home. In  addition, this turns out to be a time when additional emotional support is of great concern for Mr. Thomas. CHRONIC DEPRESSION Mr. Thomas already suffers from chronic depression and now has to endure immense and continuous stress to care for his wife with advanced breast cancer. Over time this takes a toll his health, ability to work, finances, and their own personal and family needs. Involvement of not only the nurse, but also social worker and bereavement counselor can help Mr. Thomas tremendously. Encouraging him to take his medications will help both him and his wife. Also, reassurance that it is okay to want quiet time and allowing others to help to care for his wife should be verbalized to him in a caring manner. Taking some of the financial worries away from Mr. Thomas may help as well. The social worker can discuss resources that are of no cost from community volunteer organizations and review the reimbursement of covered services from the insurance organization at the beginning and in ongoing care of his wife. Sharing the right information with the patient’s family is very important and can assist in better coping. Again, the home care team must offer an environment that provides the openness to hear all concerns and overall needs of not only the patient but also her family.

Crime Analysis Enhances Criminal Investigations - 2533 Words

Even though there has been fluctuation in particular crime categories, overall crime in general has decreased in Australia in recent years (Dearden Bricknell: 2008). It is due to this fluctuation in particular crimes that the media continues to play a role in misrepresenting crime rates, creating community fear and concerns regarding crime in this country (Kidd-Hewitt: 2002). The flow on effect is that it creates extra pressure on law enforcement agencies to try and bring crime under control. Law enforcement agencies turn to criminal investigators who are the ones that analyse crime information and provide guidance and advice to them. As with technology advancing, so is the face of crimes, with crimes becoming more sophisticated, organised and global (Laycock: 2008). With these advances in technology it creates more opportunities for offenders to commit crimes. It is the goal of criminal investigators to reduce or eliminate these opportunities and thus reducing crime. Just li ke offenders who take the opportunities to commit crime, criminal investigators take the opportunity to use and apply their new knowledge to their working practices. Research suggests that traditional policing methods (reactive, incident-driven approach) are ineffective. If traditional policing methods are ineffective, then investigators have to look for an alternative to effectively deal with crime without using excessive imprisonment. Whilst in the past criminal investigators haveShow MoreRelatedInvestigation Of A Criminal Investigation Essay1447 Words   |  6 PagesInvestigation Research A criminal investigator can be described as an individual who collects, records, and analyzes evidence and information related to a criminal offense. The main goal of criminal investigation is to discover the truth regarding the events and processes that contributed to the occurrence of a criminal offense. Generally, the investigative process has four major objectives i.e. establishing the occurrence of an offense, determining and arresting the suspect, recovering stolenRead MoreThe Effectiveness of DNA Profiling in Forensics Essay684 Words   |  3 Pagesis to compare the evidence collected at crime scene with the suspects. In addition, it helps to establish a connection between the evidence and the criminals. The investigations have been simplified through the use of technology and DNA has been one of the most effective methods in investigations. The use of DNA databases has been to improve the authenticity of the evidence through matching scene evidence with suspects’ in order to ensure that real criminals are convicted and the wrongly accusedRead MoreResearch Process and Terminology927 Words   |  4 Pagesimportant part of describing the research process in criminology and criminal justice research methods consists of being familiar with terminology. The knowledge of proper terminology can be an asset when evaluating, and analyzing research studies or data. However, not knowing the proper terminology when conducting research could affect an officer’s report negatively. Those interested in the study of criminology and criminal justice has a wide range of research methods. Following the researchRead MoreThe Type Of Technology Necessary For Accurate Crime Analysis921 Words   |  4 Pagestechnology necessary for accurate crime analysis. I will explain at least four methods of collecting, storing, and retr ieving information needed for crime analysis. I will provide examples to support the importance of each method selected. In conclusion, I will detail the benefits of crime analysis to the community. Crime analysis is a tactic that police officers need in order to enhance their prevention, investigation, and apprehension skills (Foster, 2013). Crime analysis is a set of organized, diagnosticRead MoreThe Bureau Of Alcohol, Tobacco, Firearms And Explosives1257 Words   |  6 PagesThe Bureau of Alcohol, Tobacco, Firearms and Explosives (ATF) is a law enforcement agency in the United States’ Department of Justice. Accordingly, the bureau’s primary mission is to safeguard the public from the most violent criminals and organized criminal enterprises through the enforcement of the United States federal firearms laws. In furtherance of this responsibility, ATF provides management and oversight for the National Integrated Ballistic Information Network (NIBIN) network, a nationalRead MoreWhat Is Drug Abuse Warning Network?845 Words   |  4 Pagesfrom 242 hospitals which were sampled from 66 metropolitan areas. Collectively, the participating hospitals surrender informat ion to the Drug Abuse Warning Network for analysis. According to Maxfield Babbie (2017), DAWN focuses on demographic data and other relevant information of each unit in the sample during their investigation. While DAWN experience difficulty in analyzing information of individual people, as part of the sample units, it acknowledges that the data for one individual can be usedRead MoreResearch and Criminal Justice1245 Words   |  5 PagesPaper Axia College Of University of Phoenix In what ways could this new terminology and knowledge be applied to a career in criminal justice? It will help during research and also by knowing the correct terminology the work being performed will be assisted in any criminal justice career by aiding those performing the task giving them the ability to understand how the criminal justice system works and what research is and how research is done. This would give anyone a better ability to comprehend theRead MoreCriminal Identification And The Criminal Justice System1650 Words   |  7 PagesTechniques of criminal identification have varied throughout the criminal justice system. As time progressed, these techniques evolved accordingly. Due to modern day technology, and scientific advancements, it has made identifying criminals much easier. Adding to the effectiveness and accuracy, these techniques also carry much more weight and play a much more credible role in court. Best of all, it has made it near impossible for a suspect to get away with a crime especially when not caught in theRead MoreArson, Fire And Explosives1717 Words   |  7 PagesArson, Fire and Explosives in the Criminalist Discipline Among the various types of forensic/criminalist disciplines, this research intends to convey knowledge on one of the many varied specialties of forensic analysis known as arson, fire and explosives. The forensic investigation of arson, fire and explosives is a very collaborated approach. â€Å"Arson investigators have two immediate objectives: (1) to determine exactly where, at the scene, the fire began and (2) what caused the fire to ignite.Read MoreCriminal Profiling, Criminal, And Forensic Psychology1226 Words   |  5 PagesCriminal profiling is another subject of criminal and forensic psychology, which is probably one of the oldest studies of forensic science. Criminal profiling has been called many things, such as behavioral profiling, crime scene profiling, criminal personality profiling, psychological profiling, and more recently even criminal investigation analysis. Criminal profiling’s history has come from a history of criminal behavior, the study of mental illn esses, and forensic examinations. Criminal profiling

Edmhodr Assignment 2 - 2253 Words

MODULE: EDMHODR RE: ASSIGNMENT 2 STUDENT: MONIQUE MOMBOURGH STUDENT NO: 3475 9662 Gardner’s theory of multiple intelligences Table of Contents Page 1. Introduction 1 2. Multiple Intelligence Theory 2 3. Summary of the Multiple Intelligences 2 4. Multiple Intelligences in the classroom 6 1. Applying four of the intelligences in the classroom 6 5. Conclusion 7 6. Bibliography 7 1. Introduction Various theories have been developed over the years to measure and explain intelligence. Yet, still no single definition exists. Intelligence has always been regarded as an independent and purely intellectual ability. This view has changed to†¦show more content†¦These learners are always observing and visualizing (Nieman et al 2008:87). Learners enjoy creating mind maps, completing jigsaw puzzles and drawing. Artists, architects, navigators and pilots fall in this category. Claude Monet, Walt Disney, Pablo Picasso, and Georgia OKeefe are some examples of people gifted with this intelligence. †¢ Bodily / Kinesthetic Intelligence Traditionally, in Western societies, physical skills are not as highly valued as cognitive ones. However, the ability to use ones body has been important for survival in many parts (Sherman 1998). Skills include where the whole body or specific parts thereof are used to express ideas or feelings. Learners exhibit the capacity to perform with good co-ordination, dexterity and balance. Learners like to move around, touch the people they are talking to and act things out. They are good at small and large muscle skills; they enjoy all types of sports and physical activities (Giles, Pitre Womack 2003). They often express themselves through dance. Athletes, dancers, surgeons, and craftspeople fall in this category. Some examples of people who are gifted with this intelligence are Michael Jordan, Martina Navratilova Tiger Woods, and Jim Carrey. †¢ Musical Intelligence Musical intelligence refer to the ability to observe sounds, transform notes and express musical forms. Skills include appreciating

Coca Cola And The Soft Drink Manufacturing Market

The primary industry Coca-Cola is in the Soft Drink Manufacturing market consisting of different types of soft drinks with its target being at mainly restaurants and grocery stores across the United States. Varieties of coke include serves different coke flavors such as original, vanilla, cherry, and caffeine free. Even though these different types of Coca-Cola products are sold as consumer products, they serve as a core component for other types of soft drink products, including non-carbonated and concentrated juices. The soft drink industry has been positioned Coca-Cola products of all kinds. Coca-Cola’s market for the original coke consists of consumers of all types who are looking for the original best tasting product ever existed in the history of soft drinks. The president of Coca-Cola announced a new way of executing a plan to approach modern-day marketing. The Coca-Cola Company continues to pioneer new ways to provide for the well-being of its consumers which is mainly young adults to middle-aged people. There are two interconnected teams that are working on executing Coke’s planned approach to real-time marketing, which are the Hub and the Hustle. The Hub is a network of twenty three customer interaction centers around the world that is linked to an Atlanta-based hub which analyzes social conversations about the Coca-Cola products. The other team, the Hustle, a development team that operates similar to that of a newsroom to create and distribute newsworthy,Show MoreRelatedSoft Drink And Ice Manufacturing1096 Words   |  5 PagesTerm Paper Soft Drink and Ice Manufacturing in Canada Brian Lopez and Wai-Kit Fung Microeconomics 383-201-DW Fayà §al Rà ©gis Sinaceur December, 2014 â€Æ' Contents Introduction Description of Soft Drink and Ice Manufacturing Establishment State of Demand for the Industry’s product Employment Wages and Salaries Industry Performance International Trade Conclusion â€Æ' Introduction Soft drink is one of the most common beverages in our lives; however, most of us do not know its market structureRead MoreThe Soft Drink Manufacturing And Carbonated Beverages Market Essay979 Words   |  4 PagesIntroduction: In the United States, The Soft Drink Manufacturing and carbonated beverages market is dominated by three major companies. They are Coca-Cola, PepsiCo, and the Dr. Pepper Snapple Group. These companies account for 66% of the total market shares Coca-Cola (28.6%), Pepsi Co Inc (26.8%), and the Dr. Pepper Snapple Group (8.6%). The carbonated soft drinks account for 65%, and noncarbonated beverages account for 35% of the industry market. The demand for soft drinks is driven by consumer tastesRead MoreDistribution Channel of Coca Cola1454 Words   |  6 PagesToday cold drinks have become an important item of refreshment. Cold drinks are an important part of each and every occasion that provides freshness. Worldwide, Coca-Cola and Pepsi are well known as the best soft drinks in the field of beverages. Under the present scenario companies are facing major problem that is â€Å"How to meet the consumer need.† The mind of the consumer is very unpredictable and it is very difficul t to know what is going in the mind of the consumer. In today’s market situation,Read MoreCoca Cola Vs. Indi The Battle Of The Bottle Continues Essay794 Words   |  4 PagesCASE: Coca-Cola vs. Pepsi in India: The Battle of the Bottle Continues Submitted by: Ankit Kumar Ritesh Budgujjar Simransheel Kaur 1. SUMMARY of the facts presented: Background of Industry †¢ Pepsi Co. Introduced in India in 1956 †¢ Pepsi withdrew from India in 1961 †¢ Coca-Cola withdrew from India in 1977 because of some political and regulatory reasons †¢ Local brand Parle had more than 60 % of market share †¢ Products of Parle: Thums-up, Gold-spot, Limca, Citra, Maaza and Frooti †¢Read MoreProduct Analysis Project : Coca Cola902 Words   |  4 PagesProject; Coca-Cola †¢ Product (or Service): Coca-Cola †¢ Place description: All around the world. †¢ Pricing description: A pricing strategy based on the basis of competition. †¢ Promotion(s) description: Mostly television ads. Product We all recognize the red can with the logo of Coca-Cola on it, that is why Coca-Cola is the leading provider of soft drinks in the world. Outpacing its biggest competition Pepsi in 2010, it had the No. 1 selling soda with regular Coke and with Diet Coke. Within the soft drinksRead MoreSwot Analysis Of Coca Cola Company1249 Words   |  5 PagesDavid Aiken Company Overview The Coca-Cola Company is a leading giant in the soft drink manufacturing industry. The company creates, produces, distributes and markets non-alcoholic beverage syrups and concentrates to bottlers worldwide to produce soft drinks, and artificially carbonated beverages. The Coca-Cola Company boasts more than 500 brands, including waters, juice drinks, and ready-to-drink coffees, teas, and energy and sports drinks. 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Analysis of Stock Price

Question: Discuss about theAnalysis of Stock Price. Answer: Evaluation of the Stock Price Changes of JB Hi-Fi Limited In order to analyse the performance of a stock, it is essential to evaluate the changes in the price of the stock over a time period and track the reasons for such changes. The reasons for change in the price of stock range from micro to macro economic factors such as companys profitability, performance, and overall economic and political environment in the country in which the company operates (Moyer, McGuigan, and Rao, 2014). In the context of this, the changes in the stock price of JB Hi-Fi Limited have been evaluated taking a period of 10 years. The graph showing movements in the stocks price of JB Hi-Fi Limited over the period of 10 years is shown below: Figure 1: JB Hi-Fi Limited Stock performance From the trend line shown in the graph, it can be observed that the price of the stock increased rapidly from the year 2006 to 2010. This was due to the high growth in the revenues and the net profits achieved by the company during this period. The revenues of the company grew to $2.73 billion in the year 2010 from $1.83 billion in the year 2008. Further, the net profit increased up to $118.70 million in the year 2010 from $65.10 million in the year 2008 (Annual Report of JB Hi-Fi, 2012). Since, the company does not have global presence outside Australia and New Zealand, therefore, the impact of export/ import policy and inflation is expected to be minimal on the stock price of the company. However, the political environment and the overall economic environment affect all the company operating in the country. The political environment in Australia and New Zealand has always been observed to be stable and liberal for the business concerns (Australian Government, 2016). Further, the economy of Australia was also observed to be booming during 2006-10, which is evident from the 23.62% and 23.31% growth in the gross domestic product in 2008 and 2010 respectively (Trading Economics, 2016). After the year 2011, there was observed a heavy downfall in the stocks price in the year 2012 and 2013, which was mainly due to industrial downturn. During this period, the entire retail industry faced challenging conditions. One of the major competitors of JB Hi-Fi Limited namely Dick Smith collapsed due to discovery of frauds by the management (Mitchell, 2015). This sudden collapse of Dick Smith also affected the stock prices of JB Hi-Fi Limited because the investors lost faith in retail industry and sold out their holdings. Evaluation of the Competitive Strategy of JB Hi-Fi Limited The level of competition in the market has a great bearing on the financial performance of a company. Thus, it becomes essential for a company to analyse the competitive forces and enforce suitable policies to challenge the competition and achieve the sustainable growth. In order to analyse the competition and frame suitable policies to challenge it, the five forces prescribed by the Porters model are considered to be suitable. These five forces are threat of new entrants, threat of substitute, bargaining power of the buyers, bargaining power of the suppliers, and industry rivalry (Hill and Jones, 2009). JB Hi-Fi Limited is engaged in retailing the home consumer products through retail stores as well as through online marketing platforms in Australia and New Zealand (Annual Report of JB Hi-Fi, 2012). The industry, which the company operates in, is highly competitive in not only in Australia and New Zealand, but across the globe. In Australia, Woolworth Limited, Wal-mart Stores Inc., and Tesco Plc are the major global competitors of JB Hi-Fi Limited (listovative.com, 2016). Further, the company is also facing stiff competition from the Australian local retailers such as WOW Sight Sound and Dick Smith. In order to survive in this competitive outlook of the retail industry, the company has adopted suitable strategies over the period of last 10 years. The company has been focusing on the high quality services to the customers with the aim to achieve 100% customer satisfaction. The high quality in services laid the competition to go down for many years, but in the recent few years, with the introduction of the new entrants with the reduced prices, the company is facing problems. In order fight with the new entrants, the company reduced prices of its products to match up the competitors prices, which is evident from the downfall in the gross profit margin of the company in the financial year 2012 (Annual Report of JB Hi-Fi, 2012). The gross profit margin for the financial year 2012 was down by 0.09% as compared to the previous year 2011. The CEOs report explained that reduction in the prices is the primary reason for downfall in the gross margin in the year 2012 (Annual Report of JB Hi-Fi, 2012). Accounting Analysis of JB Hi-Fi Limited The analysis of the accounting framework that the company employs in preparation of financial statements is crucial in taking investment decisions prudently. The risk averse investors put much emphasis on the historical financial performance of the company, thus, it is very important for them to know the accounting policies and the framework used by the company in preparing its financial statements (Cahill, 2013). The accounting policies may differ from organisation to organisation and from period to period. The adoption of different accounting policies in the same areas of accounting may completely change the whole picture regarding financial performance of the company. For example, one company may compute depreciation on straight line basis, while, the other may apply written down value method. The amount of depreciation in both the cases would be different affecting the net profit of the companies (Cahill, 2013). In the context developed above, the accounting framework and the policies of JB Hi-Fi Limited have been analysed here. It has been observed that the company applies the framework in preparation of its financial statements as prescribed by the Australian Accounting Standard Board (Australian Government, 2016). However, there are certain areas in which a company may adopt different accounting policies, such areas for JB Hi-Fi Limited, have been identified as the stock valuation, depreciation, treatment of goodwill, retirement benefits, and valuation of investments. As per the impendent auditors report, the company has complied with the requirements of the Australian accounting standards, however, the areas such depreciation on plant and equipment, leases, and treatment of derivatives and hedging activities requires special attention of the investors. Therefore, these areas should be inquired into detail by the investors before taking any decision regarding making investment decision (Cahill, 2013). References Annual Report of JB Hi-Fi. 2012. Financial Summary. [Online]. Available at: https://www.jbhifi.com.au/Documents/Annual%20Reports/119_2012-09-14_11-11-23.pdf [Accessed on: 24 August 2016]. Australian Government. 2016. Australian Accounting Standard Board. [Online]. Available at: https://www.aasb.gov.au/Pronouncements/Conceptual-framework.aspx [Accessed on: 24 August 2016]. Australian Government. 2016. Charts from the Benchmark Report. [Online]. Available at: https://www.austrade.gov.au/International/Invest/Why-Australia/Business [Accessed on: 24 August 2016]. Cahill, M. 2013. Financial times guide to making the right investment decisions: how to analyse companies and value shares. Pearson UK. Hill, C. and Jones, G. 2009. Strategic management theory: an integrated approach. Cengage Learning. listovative.com. 2016. Top 15 Worlds Biggest Retail Giants. [Online]. Available at: https://listovative.com/top-15-worlds-biggest-retail-giants/ [Accessed on: 24 August 2016]. Mitchell, S. 2015. Why the Dick Smith disaster has JB Hi-Fi worried. [Online]. Available at: https://www.smh.com.au/business/retail/why-the-dick-smith-disaster-has-jb-hifi-worried-20151201-glc9jh.html [Accessed on: 24 August 2016]. Moyer, R.C., McGuigan, J.R., and Rao, R.P. 2014. Contemporary financial management. Cengage Learning. Trading Economics. 2016. Australia GDP. [Online]. Available at: https://www.tradingeconomics.com/australia/gdp [Accessed on: 24 August 2016].